Overview
How we think about privacy
Transparency, proportionality, and control—consistent with how we build reader trust across the site.
Information we collect
We collect information you provide directly to us, such as when you subscribe to our newsletter or contact us. This includes your name, email address, and any other information you choose to provide. We also automatically collect certain information about your device and how you interact with our services.
How we use your information
We use the information we collect to provide, maintain, and improve our services, send you technical notices and support messages, respond to your comments and questions, and communicate with you about products, services, and events. We may also use your information for research and analytics purposes.
Information sharing
We do not sell your personal information to data brokers or marketing lists. We may share information with trusted service providers (for example hosting, email delivery, or analytics) who process data on our behalf under contract and only for the purposes we describe. We may also disclose information when required by law or to protect our rights and users. Where we use affiliate or partner technologies, we align disclosures with our editorial standards described on our About page.
Data security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, so we cannot guarantee absolute security.
Categories
Types of data we collect
A practical breakdown of categories—not an exhaustive legal annex. Specific fields depend on what you choose to share.
Account information
- Name and email address
- Profile information
- Account preferences
- Subscription status
Usage data
- Pages visited and time spent
- Articles read and bookmarked
- Search queries
- Device and browser information
Communication data
- Contact form submissions
- Email communications
- Support ticket information
- Newsletter preferences
Technical data
- IP address and location
- Device identifiers
- Browser type and version
- Operating system
Control
Privacy rights & requests
Depending on where you live, you may have statutory rights. Fulfillment depends on verification and applicable law.
Access your data
Request a copy of the personal information we hold about you.
Correct your data
Update or correct any inaccurate personal information.
Delete your data
Request deletion of your personal information from our systems.
Control communications
Manage your email preferences and notification settings.
Cookies
Cookie policy
We use cookies and similar technologies where needed to run the site, remember preferences, and understand aggregate usage.
Essential cookies
RequiredRequired for basic website functionality and security.
Authentication · Security · Load balancing
Analytics cookies
OptionalHelp us understand how visitors interact with our website.
Page views · User behavior · Performance metrics
Preference cookies
OptionalRemember your settings and preferences.
Theme selection · Language preference · Layout choices
Marketing cookies
OptionalUsed to deliver relevant advertisements and track campaigns.
Ad targeting · Campaign tracking · Social media integration
Standards
Compliance & standards
We describe our privacy practices honestly. This is not a guarantee of certification or audit outcome.
GDPR-aligned practices
Where we process data of individuals in the EEA, UK, or Switzerland, we aim to apply GDPR principles: lawful bases, transparency, access, rectification, erasure, and portability where applicable.
CCPA / CPRA awareness
California residents may have additional rights (e.g., to know, delete, and opt out of certain sales or sharing). Contact us to exercise those rights; we describe our practices in good faith and update this policy when our processing changes.
Security measures
We use technical and organizational measures appropriate to our size and risk to protect personal information. No online service can guarantee perfect security.
Transparency
Our approach to trust and editorial independence—including how we handle affiliate disclosures—is summarized on our About page and is consistent with how we describe data use here.
Retention
Data retention
We keep data only as long as needed for legitimate business purposes, legal obligations, and security.
Account data
- Activewhile active
- Inactiveup to 3 years
- Deletedup to 30 days
- Legal holdsas required
Usage data
- Analyticsup to 26 months
- Logsup to 12 months
- Errorsup to 6 months
- Performanceup to 3 months
Communication
- Supportup to 3 years
- Emailup to 2 years
- Marketinguntil opt-out
- Legal noticesup to 7 years
Contact
Questions about privacy?
Reach the team responsible for privacy inquiries. We respond as promptly as we can, subject to verification.
Email: hello@factsdeck.com
Belfast, Northern Ireland, UK
Last updated March 9, 2026 · Effective March 9, 2026 · Version 3.0